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With infrared-light technology, new tool is said to deliver 33% more hydrated hair, up to 59% visually smoother hair and decreased energy consumption, too.
January 9, 2024
By: Christine Esposito
Editor-in-Chief
At CES today, the L’Oréal Groupe unveiled a next-generation hair drying tool—AirLight Pro. Developed in partnership with Zuvi, a hardware startup company established by drone engineers and leading scientists, AirLight Pro uses a combination of infrared-light technology and wind to care for the hair with visually smoother and hydrated hair while also drying hair faster with optimized heat flow across multiple hair types, and up to 31% less energy consumption. Nicolas Hieronimus, CEO of the L’O...
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